Internet Marketing Training

The Elements of Good SEO

This session provides you with a full understanding of the all the essentials in delivering a good performance on the search engines, including:

• The three cornerstones of good SEO.
• On page and of page elements.
• Killer SEO elements…the real must dos.
• An understanding of paid vs natural search.
• Identifying the most profitable keywords/phrases for your business.
• Analysing your competition to help in forming your SEO strategy.
• The importance of good content.
• How and where to link

This full day course will arm you with a good understanding of SEO essentials that you can apply in your business or use in assessing any website in terms of its search engine effectiveness.